In this episode, Denise and guest speaker Randy Bowers, Director of Technology for The Lones Group, will be sharing how you can develop a base of both fresh and return visitors to your website. So, if you have been wondering how to pick winning keywords, how you can outrank national companies like Zillow, or how to keep things fresh on your website so that visitors have something to come back for, then we have answers for you. These are some of the keys to your online lead generation strategy in an increasingly connected world.
Resources mentioned in this call included: Google Keyword Tool, Open Site Explorer and Hoot Suite
Do you want your business to show up more often when locals search for your services? Follow along with Randy Bowers, Director of Technology at The Lones Group, for a tour of local website features, social media tips, and online directories designed to improve your online presence where it matters most - locally!
We'll be sharing some introductory information about how search engines identify you as a local business and how that impacts where you appear in search results. We'll also be taking a detailed look at the free Local Search tool available from Seattle based company, Moz.com and how it can help guide you to a stronger local search presence.
Success isn't just about closing a deal, it can also mean learning what messaging resonates, understanding why homeowners hesitate, or figuring out which platforms actually drive engagement.