Recent Additions to Club Zebra
Real estate brokers and agents enjoy new content added weekly, from real estate coaching videos to business growth tools to marketing letters for sending your client list.
Oct 13, 2026
Is building a campaign overwhelming? Agents know they need marketing, but often put off lead generation because they think their campaign needs to be bigger, fancier, or more complicated than needed. Denise shares examples of simple, effective campaigns that are easy to start, easy to maintain, and built for results. If you've been waiting for the perfect plan before taking action, this episode will help you get moving.
Oct 6, 2026
Do some people in your database get plenty of attention while others quietly fall through the cracks? Denise explains a simple system for organizing your database, identifying where each relationship belongs, and what kind of follow-up each needs to keep every part of your business healthy. Convert your database from a list of names into a reliable source of repeat and future business.
Sep 29, 2026
Do great intentions keep slipping through the cracks? Maybe you're spending too much time helping one client, overthinking every task, jumping from one priority to another, or simply struggling to focus on follow-through. Denise explores why the best task management system is one that works with your personality instead of against it, turning your natural strengths into greater productivity, consistency, and business success.
Sep 29, 2026
In this episode: global consumer anxiety from Europe to North America, rising inventory and slower existing home sales, mortgage rates climbing above 7%, pent-up demand from first-time buyers, declining housing starts and builder sentiment, shrinking builder profit margins, labor, material and regulatory pressures, multifamily strength versus single-family weakness, alternative construction materials and steel framing, consumer confidence and affordability challenges, insurance and household cost increases, regional permit trends, and answers to your questions.
Sep 24, 2026
Most business tools don't come with an expiration date stamped on the side. That doesn't mean they don't have one. Microsoft's retirement of Publisher is a reminder that the tools you depend on today may not be there tomorrow, especially the ones you haven't thought about in years.
Sep 22, 2026
Overwhelmed by everything on your to-do list? The problem may not be your workload as much as your approach. Join Denise as she explores how different agent personalities can successfully tackle their task lists. Whether you're highly structured, relationship-driven, or constantly bouncing between opportunities, you'll learn practical strategies for turning one focused hour into meaningful business progress.
Sep 17, 2026
Consumers are forming opinions about today's housing market long before they sit down with an agent. This month's Zebra Report explores how national housing headlines influence buyer and seller expectations and how you can redirect those conversations with the local context clients need to make informed decisions.
Sep 15, 2026
You know your strengths. Now it's time to build your business around them. In part two of this discussion, Denise will show you how to create systems and support structures that amplify what you do best while reducing the drag from the areas that challenge you most. Learn how to create a business that works with you instead of against you.
Sep 15, 2026
Have a client who says they're planning to downsize someday, but every conversation seems to stall around letting go of possessions? This article tackles a surprisingly common barrier: the fear that getting rid of things today could create hardship tomorrow. By reframing clutter through the lens of modern abundance, changing supply chains, and the real cost of unused space, it helps clients move from emotion to action. Use this piece to start productive downsizing conversations and position yourself as a resource for the entire transition, not just the sale.
Sep 15, 2026
A homeowner who thought they were years away from moving suddenly has a job change, family need, or lifestyle shift and wants to know what it will take to sell. This article encourages homeowners to start preparing long before they're ready to list, addressing maintenance issues, deferred repairs, and decluttering while contractor availability is still on their side. Use it to spark pre-listing conversations, identify future sellers in your database, and position yourself as a proactive advisor rather than just the person they call when they're ready to put up the sign.
Sep 15, 2026
Wildfire headlines may grab attention, but many homeowners haven't connected fire safety, home maintenance, insurance concerns, and future resale value. This article creates a timely reason to reach out with practical advice that benefits homeowners whether they're planning to move next year or next decade. Use it to reinforce your role as a trusted homeownership resource while opening conversations about property condition, insurability, deferred maintenance, and future selling preparation.
Sep 8, 2026
Too many agents exhaust themselves trying to copy someone else's formula for success - losing sight of the strengths that make their own business powerful. Whether you read people instinctively, price homes with uncanny accuracy, thrive under pressure, or shine in chaotic situations, your natural abilities deserve a business model built around them. This week, Denise will show you what it looks like to lean into your uniqueness and structure your business so it fits you instead of fighting you.
Sep 1, 2026
The event may be over, but the relationship-building opportunities are just getting started. In Part 4, Denise shows you how to turn your post-event follow-up into a powerful connection engine - from "we missed you" outreach that warms up future attendance, to thoughtful thank-you touches that deepen loyalty, to take-home items that keep you top-of-mind long after the party ends. If you want your event to create lasting business momentum, this episode is your roadmap.
Aug 25, 2026
Nothing stings quite like planning an event, only to wonder if anyone will actually show up. In Part 3, Denise tackles the attendance problem head?on with strategies for choosing the right event type, crafting irresistible invitations, and building momentum that gets people excited to attend. If you’ve ever worried about empty chairs or lukewarm RSVPs, this session will give you the confidence and the plan to fill the room. Don’t miss it!
Aug 25, 2026
In this episode: trade wars with Canada and lumber imports, annual seasonal inventory peaks late this year, cost of goods transport continues to be high, perspective and the realtors confidence survey, builders having to cut prices, unhealthy buyer/seller sentiment impacts new home purchases, affordability vs builder confidence, single family starts struggle despite the need for more, labor costs increase, creative new construction fees, regional market analysis, economics and consumer confidence, employment, and answers to your questions.
Aug 18, 2026
Agents often hesitate to host client events because they're worried the costs will spiral or the results won't justify the spend. In Part 2 of our series, Denise breaks down exactly how to build a budget that works - where to spend, where to save, and how to create high?impact moments without high?impact invoices. You'll walk away with a practical plan that makes your next event both affordable and unforgettable. Join us Tuesday!
Aug 16, 2026
This article hands you ready-made, confident rebuttals to the five real estate myths clients are hearing on social media right now - crash fears, rate lock-in, pre-sale repairs, online valuations, and buyer hesitation. Share it to position yourself as the calm, credible expert who cuts through noise instead of adding to it, building trust before a client even calls. It's a low-effort way to generate warm leads: readers who recognize themselves in these myths are primed to reach out for real answers.
Aug 15, 2026
This article breaks down real estate equity in plain language including how it grows, what happens to it at closing, and how a strategic downsize can mean buying the next home outright. Sharing it with clients positions you as the advisor who explains the "why" behind a move, not just the listing, which builds trust with anyone weighing whether now is the right time to sell. It's a ready-made conversation starter for equity reviews, retirement planning, and relocation clients — helping you open the door to deeper financial conversations, and more referrals.