Recent Additions to Club Zebra
Real estate brokers and agents enjoy new content added weekly, from real estate coaching videos to business growth tools to marketing letters for sending your client list.
Oct 1, 2024
Many agents have a sheet that addresses fees in their listing presentation, but has it been updated? Are you still stumbling over how to separate out how you get paid from sellers versus how to address buyer brokerage compensation and leaving sellers confused? We have been reworking listing presentations since the end of last year and know how to address this topic with finesse. You don’t need to throw everything away and start over, but you do need compelling information that is laid out in an easy-to-understand format.
Sep 30, 2024
Mortgage Interest Rates are in the news...but what out-of-the-box solutions can you provide? This infographic and social media post contains some compelling thoughts on mortgage solutions that aren't necessarily top-of-mind.
Sep 25, 2024
A luxury property is more than just a price point.
Sep 24, 2024
It might be at the beginning of your buyer relationship, while touring, or even when writing an offer when the subject comes up - what happens if the buyer and seller cannot come together on buyer brokerage fees? Is the buyer prepared to take care of it? We have TWO props to show you today that cover that very issue and so you aren’t OVEREXPLAINING it and freaking out your buyers. It is a simple concept, that will save you TIME!
Sep 17, 2024
It is time to brush off your buyer package, take a look at your buyer process, and ensure that you have material that is compelling and fresh. After all, if buyers are responsible for paying your fee, you need to make sure you have the goods to deliver. Now is not the time to be relying on materials that your company has put together. It is time to WOW with what YOU bring to the table. We are going to go over the sections you should consider having in your Buyer Package as well as some props to frame up the discussion around fees.
Sep 17, 2024
This month in Market Survival Guide: Federal interest rate cuts and their impact, mortgage interest rates, presidential election impact on real estate, aggressive home appreciation nationally, national active housing inventory, regional housing market analysis, new construction SFR permitting, multi-family permitting, new construction building barriers, national housing unit starts, consumer price index, understanding lending tools, assumable mortgages, renovation loans, and answers to your questions.
Sep 15, 2024
Home buyers are likely to have lots of questions about what responsibility they have to compensating the buyer brokerage for services in light of the National Association of Realtors® lawsuit and settlement. Here we outline a variety of solutions to help prime your buyers with an understanding before they enter the market.
Sep 15, 2024
Not every home is being sold above list - or even selling at all. There may be opportunities in your market where buyers even have room to negotiate. Often these properties have been sitting for a while. Here we cover introduce buyers to the opportunities that may be available by looking at older inventory.
Sep 15, 2024
There are thousands of assumable mortgages available right now...but your sellers may not know their mortgage may be assumable and buyers don't know to ask. This could be an incredible opportunity for BOTH PARTIES! Agents, if you aren't sure how these work, brush up on your skills and spread the word!
Sep 11, 2024
If you have been struggling with commission discussions ever since the lawsuit with the National Association of Realtors® was settled and new rules went into effect this August at MLSs across the country - or even if you haven't struggled at all - today's Zebra Report is for you.
Sep 10, 2024
In part two we will be continuing our discussion of listing photo strategy and answering the many questions we received in part one. We will be covering topics like virtual staging, special features, photo staging, preparation, and more.
Sep 9, 2024
Thinking of building a home? Regardless of whether you are building a home for yourself or for others, it is important to keep these 7 principles in mind as you design the space. Great home design never goes out of style!
Sep 3, 2024
In part two, we continue our discussion of identifying and overcoming listing issues that get in the way of a successful sale and examine two listings submitted by our members.
Aug 30, 2024
Buyer Brokerage fees are something buyers should expect to account for in their closing costs in the event the seller doesn't cover any or all of it. Buyers are accustomed to closing costs and grouping Buyer Brokerage Fees in with those is a good way to get buyers thinking about what they can afford in total rather than honing in on one line item. Agents, add additional information about the closing expenses buyers may see in your area.
Aug 28, 2024
A change in the market is coming. Should your buyers wait to see how deep a mortgage interest rate may be coming or is now the right time to enter the market?
Aug 27, 2024
First impressions matter and most listings are seen by potential buyers for the first time online. We usually start with the front of the house, but where do you go from there? Overhead drone photos? The powder room? Denise shares her advice for elevating your photo quality and presentation strategy.
Aug 20, 2024
Have a listing that isn’t selling? Is it the house? Is it the price? Is it the market? Is it the competition? What is holding your property listing back may not be what you think it is. Denise shows you how to challenge assumptions, zero in on the real issues, and overcome them.
Aug 20, 2024
This August in Market Survival Guide: headlines, new rules and the NAR settlement. mortgage rate influences and predictions, current national rate analysis and advice for agents, assumable mortgages, housing inventory rises above demand in a market moment, regional market analysis, July homes for sale report, new construction, false gains in SFR housing permits, comparing new construction growth year-over-year, multifamily starts slow, economic outlook and the consumer price index, employment, business opportunities for agents, new construction interest rate incentives and increased timelines, navigating new construction purchases against potential interest rate changes, and answers to your questions.