Mar 2-3, 2020
9:00am to 4:30pm
Master Builders
335 116th Ave SE
Bellevue, WA 98004

Tuition: $495

Pricing Workshop with Denise Lones

Long gone are the days of "guestimating" a price, putting a property in the MLS, and pulling in multiple offers. Today's successful listing agent must understand how to price homes in today's market.

Pricing is an area of expertise for Denise Lones and she is here to share an overview of this complex topic to help you get your listings sold! You will learn:

  • The five main reasons homes are overpriced
  • The critical factors that affect price,
  • Why they need more than a standard CMA if they're going to be successful at pricing,
  • How to determine if agents are working in a "buyers", "sellers", or "balanced" market,
  • How to calculate absorption ratios and listing-to-pending ratios,
  • The psychology of sellers,
  • How to set the stage for the pricing discussion,
  • Handling objections

Your $495 tuition includes:

  • Lunch, coffee, and refreshments both days
  • 15 continuing education hours
  • Denise's proprietary Pricing System complete with workbook, Excel forms, and Publisher files (retails at $497!)
Registration with 15 Clock Hours
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