The Expert Factor

What information do buyers and sellers crave? Where do you find it? And how do you convey it in a meaningful way - one that positions you as the expert.

The answers are contained in The Expert Factor. We've developed this powerful system to show you:

  • The key pieces of information you need to research,
  • The most important research sites,
  • Information niches where you can develop expertise,
  • Simple ways to showcase your research for clients.

This comprehensive product includes an audio CD, forms and graphs (note: these require Excel and Publisher for maximum utilization), and a guidebook that will make the process of becoming an expert even simpler.

The Expert Factor
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