Results Tagged with tag:mailers

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Adobe InDesign: A Beginner's Guide

Join Shauna as she provides you with information on opening your files and link management, font management, color management, and of course, how to work with text and graphics.

Adobe InDesign: Advanced Editing

In this webinar, Shauna will cover some more-advanced features of InDesign including: advanced text formatting, strokes and fill options, transparency options, working with photo boxes, text wrap, text align, adding hyperlinks, PDF and saving options.

Buyers and Sellers Beware, Commission Cutting is Hurting Your Bottom Line

Wherever you seem to look nowadays you can hear about or see offers of low, discounted or reduced real estate commissions. It appears that there are a lot of real estate agents out there who are using the draw of the lower commission rate as their way to get your business. So if you are wondering what is wrong with that and why that could ever possibly hurt your bottom line, here is why!

Choosing a Geographical Farm Area

If you have ever wanted to develop a geographical farm, but aren't sure how to get started, join Shauna as she delves into the things to consider. From finding areas with a good sales history to actually procuring a list, determining your budget and size options, Shauna will cover it all. Get ready!

Club Call - November 2017 - Honoring Your Past Clients During the Holidays

We're going to be discussing holiday themed events and gifts, how to use these to effectively and authentically communicate with your past clients.

Club Call - November 2017 - Honoring Your Past Clients During the Holidays (sample)

We're going to be discussing holiday themed events and gifts, how to use these to effectively and authentically communicate with your past clients.

This is the first five minutes of this Club Call. For the full recording or to participate in an upcoming club call, join Club Zebra PRO!

Create a Holiday Card with Your Brand

The holidays are coming! Want to make a festive statement from your business? Join Shauna as she shows you how to start with a fun business photo and create a memorable holiday marketing piece with a few different templates to suit different print options.

Denise Live! Creating a Communication Calendar

Do you wing it when it comes to communicating with your clients? Between keeping content straight between your database, farm, and social media, it can be confusing to remember what you did, what you have to do, and when! Coach Denise Lones will be showing you how to organize a communication calendar that will keep your communication on track.

Denise Live! Earning Points with Your Prospects

Staying “top-of-mind” with your past, present, and potential clients is a critical part of business. So what does it really take to stay top-of-mind with today’s mobile and oft ad-saturated population? Learn how to earn the right “points” every year with prospects in order to keep your business goals in reach all year long.

Denise Live! Layers of Letters

Have a shortage of campaign material ideas? We have a generous supply to keep your marketing campaign feeling fresh every month. Inventory updates are great, but what if you want to do something more? In this episode we’ll be sharing ideas for showcasing your expertise, highlighting your area, and creating a result much more effective than a postcard of what’s sold lately.

Denise Live! Professional Printing, Your Questions Answered

Over the lifetime of your business you are going to need a professional who can do far more than just mass produce listing flyers. A great printing service can be a boon to your professional image for years to come. Guest presenter Shauna Naf has worked with dozens of printers in many different situations and is here to help you with binding, ink, paper choices, finishes, bleeds, and tips for finding a terrific printing service in your area.

Denise Live! Special Guest and Mailer Campaign Expert Barbara Clark

If you are wondering what a successful mailing campaign looks like out in the wild, you are in for a treat. Today we are joined by Seattle area real estate agent and successful mailing campaign marketer, Barbara Clark. Learn how she got started, what it is that makes her mailing efforts so successful, and how she stays on top of getting it done.

Denise Live: Evaluating Your Campaign Effectiveness

Mailing campaigns can be enormously effective when done right, but they require a careful formula in order to connect with your diverse prospects’ personalities. Join us as we look at four critical parts of effective campaign execution.

End-of-the-Year Mailers

The end of the year is coming. Do you want to look like the expert and send out some amazing content to your sphere and farm? Join Shauna as she explores some effective ways to convey information on your mail pieces. It is easier than you think!

Follow-Up Tools, Part 3: Articles

In part three of our five-part series on great follow-up tools we cover articles. Denise talks about how sending out articles helps to build credibility and how it is truly a great follow-up tool.

How to Put Club Zebra Client Content into Your Mailer Template

Are you looking for the 5 minute version of how to take one of our monthly Club Zebra client articles and put it into your article mailer template that we built for you in Microsoft® Publisher™? Look no further and follow along in this quick end-to-end guide.

Mail Merge: Using Microsoft Publisher and Excel

If you are using letters in your business and want to harness the power of variable data, you may have a lot more power than you think! Learn more about how to add great details that help your potential sellers sit up and take notice. Shauna will be illustrating mail merge techniques using Microsoft Publisher and Excel.

Real Estate Hasn't Lost Its Luster As An Investment

There is no denying that the real estate industry was hit hard by the recent recession.  Even now in the earliest stages of recovery, signs are arriving that real estate hasn't lost its luster as the number one investment of our lifetimes.

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