Readable Content

Sort by title | date
[1]  2  3  4  5  6  7  8  9   
Page 1 of 9

Is Rebranding a Good Idea? Consider a Brand Refresh

A full rebrand is an undertaking that can actually hurt your sales. See how to do a successful brand refresh and what makes it different from a full rebrand.

How Fun is Your Brand?

How fun is your branding? Get fun swag ideas you can use right now, and something for your next event. We also have fun swag ideas just for real estate pros.

How to Build a Real Estate Brand

Building a brand as a real estate agent is as critical in business as determining your business name, mission statement, your entity, and your processes.

The Painted Zebra, Issue 5

How often do you stand back and look at your business from a big picture perspective? Probably not too often. It can be difficult when you are juggling everything and focused on getting through the tasks and details of day to day of your job. But if you find yourself doing the same grind year after year, then taking a moment to look at the big picture can be exactly what you need to catapult you to the next level. This issue highlights agents that excel at this task.

The Painted Zebra, Issue 4

In this edition of the Painted Zebra, – we look at our rock star brokers of 2019! Also Denise discusses setting goals and making solutions to start out the new year.

The Painted Zebra, Issue 3

You may wonder how a boutique real estate branding, marketing, and coaching firm in little Bellingham, Washington can know anything about helping real estate agents in Los Angeles, Miami, or even Bennington, Vermont. The answer is quite simple: get to know the agent, get to know their market, get to understand their client base, and from there prescribe and created a customized winning strategy based on their individual business needs, values, authentic self, and talents.

Blogging Ideas for Real Estate Agents

Looking for blog topic inspiration? We've been saving up ideas for what to blog about and will share them with you right here. So take a look and get beyond that writer's block!

The Painted Zebra, Issue 2

In this edition of the Painted Zebra, we are focused on the importance of visual impact – that which makes an impression and conveys your point of difference. It allows potential buyers and sellers as well as current and past clients an easy way to distinguish you from a sea of other real estate agents. We have showcased agents who have found their unique voice and have created a brand that reflects it. We also put a spotlight on the importance of strong visual open house tools to show you how to make your open houses memorable and impressive.

The Painted Zebra, Issue 1

Our flagship issue contains tips for listing presentations, rock star agent highlights from the Real Estate Success Summit, experience books, and show-and-tell of incredible branded marketing pieces being used by agents in the field.

White Paper - Creating a Database Mailer

From data and tables to content, this paper will provide you with great ideas!

Branding Graphic File Types

Image file types you may encounter during the branding process and their use.

White Paper - Your Potential Client Conversion Program

This white paper is chock-full of good ideas to send to the clients in your pipeline!

Task Management Guide - The Hour of Power

Task Management Guide - The Hour of Power

Organizing Your Business Files

A complete system for keeping your business computer files orderly.

Backing Up Your Computer

How you can keep your data safe with an online backup service.

Rethinking Vacation Coverage and Commission Splits

When you're ready to take a vacation, business will have to continue without you. It's not a vacation if you have to be on the phone, messing with papers and thinking about work the whole time. You need to get away and you need a strategy for fairly compensating an agent who looks after your business while you're gone.

Real Estate Resources For Market Research

Suggested sources for research include The Census Bureau, National Association of Realtors®, Bureau of Labor Statistics, Epodunk, and more.

Taking a Great Photo

Getting an updated professional photo can be a necessary part of getting a brand developed. If you have a photo you already use, you should ask yourself some questions. Is this an accurate representation of how I currently come across to clients? Do I look like this? Do I look friendly and approachable? What first impression would someone have of me when looking at this photo? If getting a new photo has just risen to the top of your "to do" list, download this white paper.

[1]  2  3  4  5  6  7  8  9  > »
Page 1 of 9