Whoah there! You're not signed-in and it looks like you are trying to access content exclusive to our Pro-subscribers.

Not a Member?

Try your first month of Club Zebra Pro for just $9.95! Membership includes access to this thousands of pieces of exclusive content in our vault, weekly coaching meetings, monthly market watch, ready-to-mail marketing content, shareable infographics, printing discounts, and more.

Join Today Sign-In
MLS Shortage Marketing Letter For When You Have a Buyer

MLS Shortage Marketing Letter For When You Have a Buyer

Since some agents use a "fake buyer" to lure in potential homesellers, how do you compose a letter when you truly have a buyer wanting a home in a particular neighborhood, style of home, amenities, etc? They key is to make it convincing enough through details to indicate you actually do have a living and breathing buyer who is interested in buying. If you have already exhausted the expired listings who meet that criteria, you can send this letter.