Recent Additions to Club Zebra
With new content added weekly, we have published tons of articles, bits of advice and help for real estate agents, business tools, content for sending to real estate clients, real estate training videos and more.
Aug 14, 2011
Do you understand the psychology of your clients or is it still all about you? Many agents have a hard time accepting that it's always about the client and that people want what they want. It's important to understand this human nature and to work with it instead of against it. Here's how.
Aug 9, 2011
Where will your lead generation efforts be most rewarded? It depends on where the fish are biting! A handy excel tool for narrowing down where you should be spending your lead generation time.
Jul 28, 2011
In our closing piece for this five part series on niche marketing, Denise talks about one of her favorite niche marketing strategies - geographical farming. Fewer agents are doing it today, but the agents who are doing it are making more money at it. Learn the basic concepts behind geographical farming.
Jul 27, 2011
One of the biggest challenges facing brokers today is recruiting productive agents.
Our white paper, "Recruit Today for Increased Profitability Tomorrow," addresses many of the core challenges faced by brokers today, offering ideas and inspiration for successful recruiting.
Denise Lones takes the fear out of recruiting and knows how to help brokers successfully build profitable offices. During her time as a managing broker, she used her custom recruiting plan to revitalize a brokerage that was at the bottom of the market place, moving it to the #1 position in just 18 months. She specializes in working with brokers to help them build stronger, more profitable teams through recruiting and retention.
Jul 21, 2011
In part four of this five part series on niche marketing, Denise talks about how and why it is so important to use social media to connect with your niche.
Jul 14, 2011
Part three of Denise's five part niche marketing series - how do you choose the right niche market? Learn the rules to choose the right niche for you.
Jul 13, 2011
Extra pages for your dinosaur book.
Jul 7, 2011
In part two of Denise's five part series on niche marketing with a discussion of one of her favorite markets - renters. Yes, renters! Learn why she loves working with the renters market.
Jun 30, 2011
Denise kicks off a five part series on niche marketing. Most agents don't even realize how lucritive niche marketing can be in their market place. When you are shopping for something, don't you want to talk to someone who is positioned as the expert in that area?
Jun 23, 2011
The question we're discussing today is, what do you do when your buyers won't get financing? Learn why it's your responsibility and what to do about this.
Jun 20, 2011
Want to learn how to make snazzy graphs in Excel? Take a look at this tutorial!
Jun 10, 2011
In this episode, Denise talks about situations where you are in conflict with yourself - situations where you upset yourself by breaking appointments and commitments that you have made to yourself.
Jun 3, 2011
Today transactions are harder than ever to close, they're harder to put together and there are a lot of emotions tied up in the whole deal. But what about when the conflict is between your client and you? How do you deal with that?
May 27, 2011
Denise completes her two part series on conflict between agents on either side of a transaction. This time Denise addresses offer negotiation and rejection.
May 20, 2011
In this two part series Denise tackles how to handle conflict with agents on the other side of the transaction. Learn how to effectively get through this difficulty and not let it sabotage your transaction.
May 16, 2011
Today Denise talks about personal stress and how it can affect your business. We work with agents every day and we know that there are a lot of stresses in this profession. When your personal life begins to affect your business, it's time to identify the source of that stress and deal with it.
May 9, 2011
Start a positive interaction before a potential client even walks in the door! It can be intimidating to potential clients to walk inside a strange home, especially if the door is closed. A "welcome" sign conveys an immediate sense of being approachable.
May 5, 2011
Denise continues her discussion about responding to online leads. If someone emails you, how do you engage with them and get them to talk to you more? Watcha nd learn the rules of permission marketing.