Recent Additions to Club Zebra
With new content added weekly, we have published tons of articles, bits of advice and help for real estate agents, business tools, content for sending to real estate clients, real estate training videos and more.
Nov 2, 2011
In this episode, Denise is talking to a seller three weeks after the property first listed. We're about to have a not-so-fun discussion, because the seller is not going to like what Denise has to tell her. Watch and see.
Nov 1, 2011
It's been proven that people who set goals have a better chance at success because they have a plan, something to keep track of, and something to work forward to. Follow along with Denise as she discusses the importance of setting goals and how to achieve those goals.
Oct 19, 2011
The master follow-up plan will help you determine how to touch base with your database and earn 36 points per person per year - based on goals of the 36 Point System. Follow along as we take a tour of this critical follow-up and business organization tool.
Oct 19, 2011
In this video we tour the Potential Income Tracker. This amazing tool helps you track your "almost-now" clients - those who will likely buy or sell in the next twelve months. Follow along as we tour the features of the Potential Income Tracker.
Oct 19, 2011
Denise talks about how to create a follow-up plan that compliments your business, your personality and your clients. This is where the 36 Point System enters your business toolkit.
Oct 19, 2011
Denise speaks on the importance of four areas of accountability. Who are you accountable to? What things should you be accountable to? Watch this short presentation to find out more.
Oct 19, 2011
Follow-up is the single most important thing that if you do it right in your business it will always guarantee results for you. Denise talks about the history of the 36-Point System, a successful and time-proven follow-up system that she developed during her many years as an active agent.
Oct 19, 2011
Denise, founder of The Lones Group, introduces the Potential Income Tracker. This tracking tool gives you a roadmap for never forgetting a client and for seeing how much business is in your future pipeline.
Oct 15, 2011
This worksheet is designed to help you review the highlights, strengths and weaknesses of your business as you have steered it over the last couple of years.
Oct 15, 2011
With space for appointments, contacts, tasks and notes, this printable worksheet can provide your day with much needed structure so that you can achieve your goals.
Oct 15, 2011
Take incremental steps to achieving your business success every month and use this sheet to define those steps so that you don't forget them!
Oct 15, 2011
Quality of life, lead generation, income tracking and follow-up are keystones to your success in the real estate business. These hold up your business goals, whether that be a commission goal, goal to contribute a portion of your earnings to charity, or sell a certain number of homes per year. The first step to achieving these goals is to define them. This in-depth workbook is designed to help you define your goals and then create a plan of steps for achieving them.
Oct 10, 2011
The final part of our five part series on great follow-up tools. For this final segment, Denise tackles the annual forecast. This challenging follow-up tool has a lot of bang, but it takes work. Predictions will always open dialog with your clients. Watch to learn more!
Oct 10, 2011
This is part four in our five part series on great follow-up tools. This time, Denise covers the Year in Review report. Learn the three things that this incredible tool can do for your business.
Oct 10, 2011
In part three of our five-part series on great follow-up tools we cover articles. Denise talks about how sending out articles helps to build credibility and how it is truly a great follow-up tool.
Oct 10, 2011
This is part two of our five-part series on great follow-up tools. In this segment, Denise talks about how you can never have a shortage of follow-up resources and focuses on the Monthly Market Watch mailer. She will cover what your clients want to see in it and how to convey that information effectively.
Oct 10, 2011
This series is on great follow-up tools, because follow-up tools are the number one way to stay in touch with your clients - both buyers and sellers. This week we cover the Quarterly Report, what goes in it and what the narration sounds like.
Oct 5, 2011
Brand identity has become such an important part of marketing that it is virtually impossible to identify even a single successful company that has not invested heavily in their brand. Unfortunately, few small businesses - and even fewer entrepreneurs or sales people associated with larger organizations - think about the importance of creating a brand.
Simply put, a brand is a visual representation of who you are, what you offer, and what experience the client will have when using your products or services. Brands function as "memory markers," allowing potential customers to quickly tap into an emotional, logical, and cultural experience associated with a brand. A brand is not just a logo, but logos, slogans, color palettes and materials that together create a visual representation that foretells the customer experience and identifies your business.
Download this white paper to learn why branding is critical to your success, what branding mistakes to avoid, how to identify with your target audience, what the parts of a brand are, and what your branding objectives should be.