Denise Live

Recordings of our monthly Club Zebra PRO telecoaching calls with real estate expert Denise Lones. See the Event Calendar for future call dates.

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Denise Live! Intro to Niche Marketing

Niche marketing is a targeted campaign at a specific slice of the housing market. It can be geographical, generational, a particular type of property, or even a particular demographic of clientele. Learn how to get started, how long it takes to develop, how to choose your niche and determine if it is viable, and what to do to establish yourself as an expert to your target audience.

Denise Live! Layers of Letters

Have a shortage of campaign material ideas? We have a generous supply to keep your marketing campaign feeling fresh every month. Inventory updates are great, but what if you want to do something more? In this episode we’ll be sharing ideas for showcasing your expertise, highlighting your area, and creating a result much more effective than a postcard of what’s sold lately.

Denise Live! Special Guest and Mailer Campaign Expert Barbara Clark

If you are wondering what a successful mailing campaign looks like out in the wild, you are in for a treat. Today we are joined by Seattle area real estate agent and successful mailing campaign marketer, Barbara Clark. Learn how she got started, what it is that makes her mailing efforts so successful, and how she stays on top of getting it done.

Denise Live: Market Survival Guide Ep79

This week in Market Survival Guide: money and interest rates, labor shortage effects on our industry, the vacation rental frenzy and important advice for your buyers, new FHFA fees on second homes, inventory shortage continues and impacts spring buyers, evaluating days-on-market, Canadian border crossing rule changes, and answers to your questions.

Denise Live! Earning Points with Your Prospects

Staying “top-of-mind” with your past, present, and potential clients is a critical part of business. So what does it really take to stay top-of-mind with today’s mobile and oft ad-saturated population? Learn how to earn the right “points” every year with prospects in order to keep your business goals in reach all year long.

Denise Live: Market Survival Guide Ep78

This week on Market Survival Guide: Covid risk factors and the effect of public sentiment on the housing market, comments on inflation and supply chain issues, expected changes now that the Federal Reserve has signaled rate hikes, addressing Russia-Ukraine triggered market fears, what to expect from the spring real estate market, and answers to your questions.

Denise Live! Evaluating Your Campaign Effectiveness

Mailing campaigns can be enormously effective when done right, but they require a careful formula in order to connect with your diverse prospects’ personalities. Join us as we look at four critical parts of effective campaign execution.

Denise Live! Keeping Your Real Estate Business On Track

A healthy mindset, a great action plan, and task management can do wonders for your life and business goals. But what do you do when you hit a roadblock? Whether tragedy, emergency, or just simply sliding back into your old ways, everyone needs a way to pull themselves back up. This week at Denise Live we've got 5 tips to help you stay on track when life throws you a curve ball.

Denise Live! How to Better Leverage Your Time

One thing on many wish-lists this year is for more time - more time for family, more time for business tasks, more time for recreation. Yet everyone knows you can’t just create more time. Join us for a closer look at expert strategies for making better use of your most limited asset.

Denise Live: Market Survival Guide Ep77

This week in Market Survival Guide: free Covid home testing, median sale price changes, active listings market update, bad news for buyers and renters in 2022, the all-cash investor crisis, inflation rate drivers, and answers to your questions.

Denise Live! Staying In Action, Avoiding Inaction

Without tools to keep their momentum going, studies point to fewer than 10% of people achieving their goals, and it only gets harder as you get older. So how do those 10% do stay on target? One critical piece of the challenge is adopting an action plan with reasonable goals and built-in accountability.

Denise Live! A Healthy Mindset for Building New Business Habits

You've probably heard that humans are creatures of habit, which works out for us most of the time. Yet recognizing and changing bad habits can be a big struggle. If you are looking to make a change for the better, then don’t miss this Tuesday episode of Denise Live as we dive into a critical piece of overcoming bad habits - how to create a healthy mindset for change!

Denise Live: Market Survival Guide Ep76

In this week's Market Survival Guide: the great resignation, understanding competing predictions on 2022 home price growth, recent mortgage rate changes and predictions, consumer spending, covid concern impacts, pre-approval recommendations for your clients, where buyers should enter their market, and more!

Denise Live! 2022 Housing Market Predictions and Real Estate Opportunities

What does the new year hold? Denise constantly analyzes the housing market at many levels and every year she makes careful predictions for what comes next. Do not miss your opportunity to get a glimpse of the next year’s real estate industry trends.

Denise Live: Market Survival Guide Ep75

This week in Market Survival Guide: Canadian border opening - boom or bust, the "great resignation", possible solutions on the horizon for resurging lumber prices, understanding "cross-market" demand, condos, the modern bridge loan, and answers to your questions.

Denise Live! How 2021 Will Make You a Better Agent in 2022

If you were to write a story about your 2021 - your New Year resolutions, successes, challenges, and unexpected surprises - what would that story say? For many, the events of 2021 will influence our business for years to come. Which lessons should you keep and which to let go? Denise has advice for your retrospective - and how to begin planning your 2022.

Denise Live! Professional Printing, Your Questions Answered

Over the lifetime of your business you are going to need a professional who can do far more than just mass produce listing flyers. A great printing service can be a boon to your professional image for years to come. Guest presenter Shauna Naf has worked with dozens of printers in many different situations and is here to help you with binding, ink, paper choices, finishes, bleeds, and tips for finding a terrific printing service in your area.

Denise Live! Improve Your Communication with Every Generation

Are you a “boomer” looking to communicate effectively with millennials or a gen-x struggling to find ground with the silent generation? Social expectations and communication needs dramatically change between generations. This Tuesday we will be helping you improve your communication skills with advice for agents of any generation who want to connect with clients of any age.

Denise Live: Market Survival Guide Ep74

This week in Market Survival Guide: Canadian border opens with expensive red tape, U.S. infrastructure bill breakdown, the Zillow sell-off and exit of iBuyer market, wetlands permits costs and term impacting new construction, tax reform and the 1031 exchange, and answers to your questions.

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