Recordings of our monthly Club Zebra PRO telecoaching calls with real estate expert Denise Lones. See the Event Calendar for future call dates.
Denise made her mark with sellers through weekly reporting. Many agents got out of the habit of seller reporting, but it is one of those services that will keep sellers impressed, even if they don’t like the data. It can also make the case for a price reduction.
Just because a photographer takes a photo doesn’t mean you should use it for your listing. You may have a process for placing photos in the MLS, but it may be time to rethink your photo order strategy.
Want more referrals and return clients? Real business building means staying connected and that means consistently having something of value that your clients don’t already know. Denise brings decades of experience in connecting with clients to this week’s episode, including what makes an effective plan, a strong offer, and how to reliably get it done.
In this episode: will mortgage rates be affected if the feds raise rates, mortgage rate updates, effect of homeowner insurance companies leaving Florida and California, homeowner incentive to move, median sales prices climbing again, days-on-market remain low and robust, SFR new construction permits continue to decline nationwide, two-story homes remain popular nationwide, supply chain problems continue to slow new construction, inflation and the Consumer Price Index, job growth less than expected in June, sad sellers and offer review dates, opportunities for buyers in aging inventory, and answers to your questions.
Sellers are stuck, locked into their low interest rate mortgages. They may want to sell, but many feel like trading in their low-interest rate mortgage is a budget-killer. Learn how to demonstrate stay-or-move scenarios to help potential sellers get into the nitty-gritty numbers so they can truly weigh the benefits of staying or going.
Holiday listings can be both challenging and a fantastic opportunity. Join us as we talk about approaching clients regarding listing over the holidays, setting expectations and boundaries, why holidays can be an excellent time to list, and how to really get the most out of a holiday home listing.
Most real estate professionals don’t think too much about signage. We call the sign company to install a for sale sign or we put out open house signs on the weekend - but when was the last time you really thought about your signage strategy? We are talking about yard arms, riders, sandwich boards, car decals, fun sign props, call-outs, QR codes, and more. There are uses for signs that you probably have never even heard of!
If your phone isn't ringing it's because your expertise and value proposition isn't making it into your marketing. So many agents rely on “pushing for the sale”. It’s time to go deeper than bland offers of comps and listing updates and give your prospects a real reason to remember you and call when the time is right.
In this episode: where the market really is, home competition pushes pricing higher, middle income buyers suffering most in housing shortage, homelessness, median pricing and days on market, new listings annual comparison, double digit declines for new construction permitting nationwide, builder confidence update, federal interest rates, rental price index, vacancy rates nationwide, rent vs buy, equity, and answers to your questions.
Over the last couple months, the introduction of generative AI has already made big waves in our industry for consumers and professionals alike. Join us for a discussion on how artificial intelligence will continue to shape the way that you market, communicate with clients, search for homes, and conduct business.
As the real estate expert, you will often be called upon you to explain what’s going on in the market. Make your next graph a snazzy one that holds their attention with your own fonts, color, and unique style! Shauna shows you how to use MLS data to easily make four+ commonly needed graphs in Microsoft Excel.
Automation, rich content, ease-of-use, and inter-connected services are elevating real estate websites to a whole new level. Whether you are still rocking a website from the last decade or just curious about how your online competition is getting it done, our very own website expert with three-decades of experience, Randy Bowers, is here to guide you through ideas for upping your online game.
There is a critical foundation of work to do before you invest time and money into farming. CEO Shauna Naf and MLS expert Jamie Holmes show you how to find strong areas in your MLS, budget for how many people to target, and how both your MLS and public records can reveal gems in your chosen area.
In this episode of Market Survival Guide: generational transfer of wealth, tax strategies for inherited wealth, trusts and what real estate agents should know, national housing market index and predictions, new home construction, median sales price and expectations, median days on market, the ADU/DADU craze is coming, labor review, how the job market is affecting the real estate market, and opportunities for real estate agents in today's market.
Have you lost a buyer referral due to poor scheduling habits? Ever misplaced a critical listing presentation prop among your piles? Did you miss-out on reimbursements or tax-breaks due to missing records? Is there a mess getting in the way of doing your monthly marketing? Disorganization can kill your business with a thousand cuts and Denise is here with both organizing strategies and options for agents who don’t have the time.
In response to balancing housing shortages with density, environmental, and other concerns, many states are considering options that change what can be built on previously SFR-exclusive lots. For agents who want to get into the land-niche, this may be your opportunity to get in on the ground floor!
Buyers today have to get creative in order to cover their housing expenses. Join us for house hacking ideas and get the calculator that will help you talk with your buyers about opportunities to make money with their property.
Moehrl v NAR et al, is back and soon impact conversations at your initial buyer and seller meetings. Learn how this might change compensation in our industry and how it may affect both clients and you as we go beyond the history and dig into what is at the heart of this important trial.
This April in Market Survival Guide: Moehrl v NAR et al, Millennial and Generation Z investing trends, affordable housing programs, regional market update, increasing prices return, offer review dates, new construction permitting history and current needs, year-over-year permitting growth nationwide, energy code woes and their effect on expanding available housing, real estate market resilience to economic turmoil, inflation reaches lowest point in two years and what is to come, employment, opportunities in real estate, and answers to your questions!