Branding & Marketing

Tips for using your brand, brand stories, and marketing with your real estate brand.

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Is Your Brand Ready for MS Publisher’s End?

Time is running out on Microsoft Publisher, which will be permanently removed from Office 365 subscriptions this coming October 2026. The time to move to a modern, faster publishing tool with tons of convenience is now.

Where to Spend Your Marketing Dollars

Success isn't just about closing a deal, it can also mean learning what messaging resonates, understanding why homeowners hesitate, or figuring out which platforms actually drive engagement.

Website Reveal: Kelly Burns

Experienced real estate professional Kelly Burns needed a website that would take care of itself and represent her as a local expert within her community.

Microsoft Publisher Is On Its Way Out

Microsoft's big announcement this week sets the stage for a shake-up in the world of consumer print publishing that has been long overdue: the retirement of its venerable Publisher software. First released in 1991, fourteen versions later, the 2021 Publisher will be the last edition - although, to be honest, it has been a decade since publisher saw a truly meaningful update beyond a hasty reskin to keep-up appearances. How might this affect you?

Fill Your Trapper Keeper and PeeChee with New Business Materials This Fall!

Every real estate agent knows there is something - perhaps a presentation visual, a tool, or handout - that could elevate their success to the next level. What is yours?

Consistency Now Means Opportunity Later

Real estate coach Denise Lones knows that when the market gets tough, agents impulse is to cut back on market, but keeping consistent is the winning strategy.

Visual Bio: A Must-Have for Your Marketing Toolbox

Visual biographies are much more than a résumé or CV. When real estate agents show up at a listing presentation, this prop makes a huge first impression.

Quarterly Reports: An Opportunity to Showcase Your Expertise Four Times a Year!

Wow your potential and past clients with this marketing strategy that offers value throughout the year!

Brand Reveal: Jessica Livingston

With over a decades of experience as a real estate agent, Jessica wanted a unified look to take her business to the next level and stand out from the crowd.

5 Actions to Fill Your Pipeline for a ROBUST Spring!

Real estate coach Denise Lones shares 5 actions you can take today to create strong business activity and results in the coming months.

Brand Reveal: Brandi Chambers

With an existing logo and color palette, all that was needed was a layout and texture to pull it together to create brand with a personal touch.

Brand Reveal: Tyler Ware

A positive, inspirational, and driven message using real estate to build others up.

The Importance of Visual Impact

Anything visual that represents you needs impact. Learn what every marketing piece needs.

Branding Spotlight: Client Events

Learn how systems can help streamline event planning for your clients.

Branding Spotlight: First-Time Buyer System

Customize a buyer package to cater to first-time home buyers

Branding Spotlight: Buyer Tour Package

Buyer-oriented tool to help buyers compare pros and cons of properties they tour.

Branding Spotlight: Buyer's Consultation Package

Whether your buyer is a first-timer or has several transactions under their belt, a consultation package provides relevant information for buyers entering the market right now.

Branding Spotlight: TailoredHomesNW.com

Lisa and Justin Fuqua recently launched their branded website.

Introducing Affinity Publisher!

An alternative to Microsoft Publisher and Adobe InDesign

 
 
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