Our weekly industry newsletter. Explore over a decade of topics, full of tips techniques and topics of interest to real estate agents and brokers just like you!
AI pulls information from all over to decide who you are as a real estate professional, and some of those sources may not be telling your best story. With just a little cleanup in the right spots, you can shape how AI presents you every time someone searches your name.
Strong Community Pages meet today’s research?driven consumer expectations and position you as the local expert. If your site lacks this depth, it may be time to upgrade.
AI is reading your reviews before clients ever see them—and using them to shape your visibility. What those reviews say (and how you respond) matters more than ever.
You work hard to make a good first impression in person. Your online presence should strive for the same.
The median first time buyer is now 40 - your messaging must evolve.
Buyers and sellers are judging agents long before they ever make contact, and outdated or inconsistent online profiles
quietly push business away. A strong online presence is a powerful - and much neglected - tool for your real estate business.
If you want to stop losing referrals before they even meet you, this is the wake-up call you'll want to read.
So very excited about this year's State of the Market event. Today I am in California looking at a lot of new construction. You may be thinking new construction has been on a bit of a pause in many places, but not for long!
And reenergize for 2026
It is important for everyone in real estate right now – whether you are an agent, a managing broker, an owner, title, mortgage – to be vigilant around anything you get in your inbox on the subject of building better homes.
Time is running out on Microsoft Publisher, which will be permanently removed from Office 365 subscriptions this coming October 2026. The time to move to a modern, faster publishing tool with tons of convenience is now.
Denise shares insights and influences learned early in her career.
This demographic has the pocketbook, but wants and expects good service.
Potential clients are unlikely to contact you just because they saw or heard one piece of marketing. Marketing experts know this and that it takes consistency over time to build the credibility that leads to becoming a client. Here are actions you can take to increase your credibility with your potential clients.
Built on expertise developed over years of participation in Washington State's housing industry at every level, Denise shares ten critical points that every real estate agent should know about middle housing and how issues they will encounter in the field.
September can be an incredible time for your real estate business, but you need to start laying the groundwork in August. It is time to connect!
When it comes to market segments like middle housing, you’ll find that while MLSs have incredible tools you need, but reality is going to create challenges that you should to be aware of.
Five opportunities for housing industry reform that create more affordable housing with the resources that we already have.
What's your solution when the world's most popular publishing software goes away?