Buyer Guidance

Your buyers need your help! Learn how to zero-in on what they need to move forward and how to advise your buyer in any housing market, whether they are first-time, a remodeler, new construction, or an investor.

Working with Buyers, Part 2: The Initial Buyer Meeting

Part two of our four part series on working with buyers. Don't miss this video which focuses on articulating your value to buyers, the buying process, as well as discussions about financing and marketing conditions. Learn to position yourself as more than an opener of lock-boxes.

Future Value Calculator

Get the picture of how your assets will stack up 5, 10, 20, even 30 years from now! With the Future Value Calculator, see how your mortgage balance, assets, (even assets that you are adding to each month) changes over time and how some planning now can result in big payoffs later.

NOTE: This worksheet is for illustrative purposes only and should not be used to predict future earnings or advise the user that such earnings are imminent. This tool is not meant to replace a financial planner. Mortgage amortization is for estimation purposes only and may not be reflective of user's actual mortgage or payback. The Lones Group is not responsible for decisions or assumptions made based on this document.

How to Create a Buyer Package

When I ask Real Estate agents to show me what services they offer for buyers they usually look at me with a blank stare. They then usually say that they don't have a specific written plan or package for buyers. If this is you then you MUST get this CD. Today's buyers want to know what you do that is different from everyone else. You need to know how to showcase your services and how to show on paper exactly what you have to offer. Buyers packages make you look professional and save you time from running around scrambling to gather materials every time you need to send out some information to new buyers.

Know Your Product (Most Agents Don't!)

I had a meeting last week with David Maider, a broker with Windermere Real Estate. Dave was in my coaching program for brokers last year, and he has always had great ideas and strong opinions about how to succeed in the real estate business. As a result, he’s cultivated a strong and successful group of agents in his office.

Pledge of Service

Some agents use an MLS-generated Buyer Agency Agreement. You may want to consider instead the use of a "Pledge of Service" to build loyalty with your buyer clients.

Win More Clients With Great Buyer Presentations

You've probably at least heard about the power of listing presentations - hopefully you are doing them for your potential sellers too! But have you ever thought about doing a buyer presentation? Set yourself up to be the expert and create a foundation of expectations from the start. Here are the five things that you should include in your buyer presentation and why you should add this tool to your business arsenal.

Art of the Close

There's no word in real estate that is more misunderstood than the word closing. It conjures up images of a toothy salesman in a checkered sport coat hawking used cars. It reminds us of all of those times we were asked, "So, are you ready to buy today?"

Working with Buyers, Part 4: Difficult Buyers

We get asked this question almost every month: What do I do when a buyer calls and says, "I need to go look at this house, I think I love it and you need to take me out right now!" What do you do?

The Four Different Buyer Personality Types And How To Handle Each Of Them

If you've been in the real estate business for any period of time, you've probably noticed that everybody is different. You naturally connect with some clients while others just can't seem to communicate with you. Why is that? Learn to listen for clues to your client's personality and how to talk to them in a way they'll respond to.

Appreciation Worksheet

This is the most accurate way to calculate appreciation in an area but finding individual appreciation rates can be a pain! However, take some of the pain of calculation out of the equation with this worksheet. One thing to note - if you are figuring appreciation over a period of time, try to look at solds that have sold recently to get the most accurate recent number.

Working with Buyers, Part 1: The Fear Factor

Denise leads you through the first of a four part series on buyers. In this video we talk about how to help buyers with their fears of the market and to get them off the fence. Whatever those fears, you need to be the expert to help them overcome those fears.

Working with Buyers, Part 3: Ongoing Communication

In this third of four parts in our "Working with Buyers" series we'll be talking about ongoing communication with buyers. Join us as we offer suggestions for effectively communicating with buyers during the transaction. We'll include tips on the data you can share that positions you as an expert to your buyer clients.

Housing Affordability Index

Learn how to discuss the current market opportunities with your clients.

Power of Packages 2: The Buyer Package

Denise introduces the power of using packages in your real estate business. Are you one of the 10% of agents who are using packages? Learn why you should be using packages with this presentation on the Buyers Package.

Club Call - May 2017 - Talking to Clients About Inventory Shortages

The inventory challenges that many areas of the country are facing are not going to go away anytime soon, but now is not the time bury your head in the sand! The bottom line is anyone can buy in this market and you have would-be sellers in your database and in your pipeline who aren't making a move due to their perception of what is happening in the market as opposed to what their situation might actually be. Step one is communication and opening the doors to a conversation. What is the right message and how do you overcome their fears and concerns?

Conflict

Today we're talking about conflict - this is a subject that gets agents nervous and unfortunately holds them back. In this tip Denise introduces how to deal with conflict.

For Investors - Timing is Everything

This article will help you discuss the importance of timing when buying or selling, and will illustrate how supply and demand works in a real estate market.

Club Call - March 2017 - Buyer Horror Stories

From sellers not disclosing issues with the home to buyers buying the wrong property, even issues with dogs being too large for the condo building, working with buyers sometimes yields bad surprises. Denise will be sharing her buyer horror stories and how she helped find solutions.