Strategies for building a social media presence and leveraging it for marketing, lead generation and staying in touch with your sphere.
Take a tour of Facebook's Events feature. We will discuss different kinds of events that you might use this advertising feature for, how settings work, and various ways that you can get your event in front of the right Facebook audience.
When advertising, your objective is to put your services in front of people most interested and likely to take action. Retargeting is the practice of marketing to people who are already familiar with your brand and interested in your content. In retail, consumers who are retargeted are 70% more likely to convert. Join us for a webinar that shows you how to leverage this strategy when marketing your services to potential real estate clients.
How to decide if marketing on Facebook is a good fit for your business strategy, a beginner's tour of the Ads Manager and we'll also cover three basic Facebook advertisement strategies for real estate agents.
If you are spending money at Facebook to drive traffic to your website, the Facebook Pixel is an essential tool for tracking those visitors once they arrive at your website. At this webinar we'll show you how to get your Pixel and how to add it to your WordPress website.
Need to spruce up a mailer and give it life? Need a great photo for your buyer or seller package? Putting together a blog post and need it to pop? Join Shauna as she shows you some different stock photography sites, how to find good photos, stock photo site membership options, what you need to know about licensing and more!
Establishing yourself as the local go-to expert takes work, but pays in rewards. Ready to up your local presence? Guest expert Randy Bowers has the answers you are looking for: from choosing your target audience, to building expertise, to developing rapport, and an online plan to support it.
There is a lot of emphasis on social media these days. Do agents really need to be connected with social media to be successful in this line of business? Denise says, "Yes and no." Watch to learn why!
Sending review links to clients having easy links for them to follow is a great idea. Here is how to get your direct review links on Google, Zillow, and Yelp, plus help getting reviews at LinkedIn and Realtor.com.
A quick tutorial on how and why you should verify your YouTube Account
The LinkedIn social network just underwent its biggest visual change since it launched in 2002, with a major overhaul to streamline its interface. We'll be taking a look at what has changed, where to find some of your favorite features that have moved and how these changes may impact your profile strategy.
Is your LinkedIn account luxuriating unused, unappreciated, out-of-date or just simply non-existent? Then you're missing out on the opportunity to easily network with other agents, to have a high-ranking page for search engines to index, and to be a part of one of the top networks that potential buyers and sellers use when validating you as a professional. In part one of this two-part series we'll be covering how to setup your profile as a real estate agent.
Now that we have a professional looking profile it's time to put it to work. It's time for our profile to be more than just a validation tool. In this webinar we will be looking at how to build connections, gain endorsements, and ask for recommendations - the gold of LinkedIn.
Previously we've built a strong LinkedIn profile, built connections, and sought endorsements and recommendations. In this webinar we'll be looking at additional strategies for growing our influence through LinkedIn. We'll be covering participating in groups, how to share content with your network and LinkedIn's blogging platform.
Join us in this beginner's webinar where we will be looking at the Hootsuite service and how you can use it to save time on business communication by accessing all of your social networks from one convenient location. We'll walk you through account setup, connecting your social media accounts, a tour of the Hootsuite dashboard, and composing and scheduling messages for your social networks.
In part four of this five part series on niche marketing, Denise talks about how and why it is so important to use social media to connect with your niche.
Do you regularly post on social media? Do you do videos or blog? Do you utilize articles and create other content? If you are like most people, determining the idea for the what to post or write about can almost be as cumbersome as the writing or content creation itself. Join Shauna as she shows you how to keep track of your content and ideas to keep your creative mind flowing!
Are you thinking about incorporating video into your business but aren't sure where to start or even how a YouTube channel works? Join Shauna as she provides an overview of YouTube's Video Manager, discusses the three ways you can post a video for a specific audience, reviews attention-getting titles and finally, how to write a description that gets the viewership you want.
With so much of our world online nowadays, it’s a wonder agents don’t go crazy making decisions about what they should be doing with their computers. Blog sites. Social networking sites. Business networking sites. Video sites. It can feel overwhelming.
YouTube is the second largest search engine in the world, has as many users as Facebook, and it reaches more U.S. adults between 18 and 34 than any cable network. If you want to boost your business and reach more millennial prospects, it's a great place to attract their attention. In this webinar we'll be walking you through how to setup a YouTube channel, how to upload a video and video options, and how to personalize your new channel with your own branded look. Presented by Randy Bowers, Director of Technology.