Tips for using your real estate website, how to grow its influence, and information to help you understand its technical needs, maintenance and ownership best-practices.

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Business Boost Ep7: Wowing Potential Clients with Your Real Estate Website

A strong website is the cornerstone of your online presence, where people that you don’t know can verify and learn about your expertise and the services you provide. In this webinar we will cover: how to use your brand as a basis for a compelling website, the features that visitors love, and time saving website features for agents.

Club Call - Converting Internet Leads

Over the previous two months we have talked about why a website is an important lead generation channel, how to create great content and how to attract visitors and subscribers. This month we'll be taking those visitors and turning them into prospects. Denise has some great conversion facts for you, a step-by-step process for lead conversion and rules that you can build into your business today that will make a difference in how well you nurture your online leads.

Creating Connections with Community Pages

Community pages are a powerful, critical part of how you connect with new clients online and can firmly position you as a well-connected and knowledgeable expert in your area.

Denise Live! All About Online Reviews

Online reviews can be a big boon to your business, yet many agents overlook or even avoid asking for reviews altogether. It’s time to change that. Learn how to ask for and receive quality reviews, where people should find your reviews, and how to respond to reviews – even bad ones!

Denise Live! Improving Your Local Presence, Online

Do you want your business to show up more often when locals search for your services? Follow along with Randy Bowers, Director of Technology at The Lones Group, for a tour of local website features, social media tips, and online directories designed to improve your online presence where it matters most - locally!

Denise Live! Modern Website Features for Saving Time and Staying Competitive

Automation, rich content, ease-of-use, and inter-connected services are elevating real estate websites to a whole new level. Whether you are still rocking a website from the last decade or just curious about how your online competition is getting it done, our very own website expert with three-decades of experience, Randy Bowers, is here to guide you through ideas for upping your online game.

DMCA, Safe Harbor, and Your Real Estate Website

January 1, 2018 important changes to the Digital Millennium Copyright Act (DMCA) will occur which affect real estate agents who show listings on their website. Learn what the DMCA is, how the Safe Harbor rules are changing, how it affects you and how you can protect yourself from liability at this important webinar.

Domain Names: Your Online Address

Domain names are much more than just a website address. We'll be sharing with you how to pick a good domain name, how to know if it's available, what to consider when buying one, what up-sells like domain privacy are, and we'll address quite a few misconceptions along the way as well. Presented by Randy Bowers, Director of Technology.

Example DMCA Policy Text

For use on your real estate agent website.

Finding Fabulous Photos

Need to spruce up a mailer and give it life? Need a great photo for your buyer or seller package? Putting together a blog post and need it to pop? Join Shauna as she shows you some different stock photography sites, how to find good photos, stock photo site membership options, what you need to know about licensing and more!

Improving Your Local Search Profile

We'll be sharing some introductory information about how search engines identify you as a local business and how that impacts where you appear in search results. We'll also be taking a detailed look at the free Local Search tool available from Seattle based company, and how it can help guide you to a stronger local search presence.

Is Technology Driving You Forward or Holding You Back?

For any business owner, technology is a powerful tool. When used to its full potential, it helps you save time, make money, and can make the previously impossible a possibility. On the flip-side, technology is equally as powerful in its ability to slow you down. It can cost you money. It can create huge challenges in your business - if you don't know how to use it.

Managing Listing Syndication at IDX Broker

Many of the websites that we build for our clients include services from IDX Broker so that they can showcase listings, provide home search and offer lead capture tools. In addition to these services, IDX Broker can provide syndication services to the broker of record. This short video will show you how easy it is to manage your syndication settings and share your listings with over a dozen online venues.

Online Communication, Part 1 - Handling Online Leads

When you communicate online and you are ready to take action with a business, how long are you expecting before you hear back from them? Find out why this is a particular pet-peeve of Denise and why having a system for handling online leads is crucial.

Understanding IDX for Real Estate Agents

If you spend any time at all using some of the technology that is available to you as a real estate agent then you've probably come across IDX. Usually you hear about it in context with having listings at your website, but IDX services are much more than this. Learn what it is, when it matters to you, and how different kinds of IDX services can be leveraged to grow both your online presence and your business.

What You Should And Shouldn't Be Doing Online

With so much of our world online nowadays, it’s a wonder agents don’t go crazy making decisions about what they should be doing with their computers. Blog sites. Social networking sites. Business networking sites. Video sites. It can feel overwhelming.

WordPress 4: Creating a Community Page

A community page - or neighborhood page - is a page on your website that introduces that community to your visitors. This is an excellent way to add depth to your website that both your visitors and search engines will appreciate. In this webinar we will show you how to create the community page, talk about what kind of content you might include on it, and show you how to add that page to your website's navigation. As a bonus, we'll also show you how to set your page up to show listings if your website is connected to IDX Broker's services.

WordPress 4: Effortless Sharing with Jetpack

Learn how you can set up your blog so that when you add new content to it, it will automatically share that content with your social networks like Facebook or Twitter. Sharing your content has a huge impact on getting people to visit your website, but many agents overlook this step. Let's automate it so that it's not accidentally forgotten in the future!

WordPress 4: Getting Started with WordPress

In this webinar we'll tour the WordPress 4 dashboard, show you how to how to edit your website content, how to add video and pictures, and provide you with some beginning knowledge for using this incredibly powerful and easy-to-use website manager. Presented by Randy Bowers, Director of Technology at The Lones Group.

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