Campaign Clarity, Your Key to Attracting and Cultivating Leads in Today's Inventory-Challenged Market
 October 2021 
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Campaign Clarity, Your Key to Attracting and Cultivating Leads in Today's Inventory-Challenged Market

Oct 20, 2021
PRESENTED BY MID-COLUMBIA ASSOCIATION OF REALTORS®

The past decade has seen dramatic shifts between buyers' and sellers' markets. Our current market conditions are causing great scarcity of housing product which is challenging for buyers, sellers who need to also buy, and consumers who are wondering just how high can prices go. Your job as a real estate professional is to provide market information that is relevant for your clients, potential clients, and even those clients whom you have not yet met. There is plenty of opportunity out there, and if you are the agent that can supply the information that allows a buyer or seller to feel confident in their individual strategy, you might find yourself writing an offer or a listing agreement! You will learn:

  • What market conditions have created the market inventory challenges we now have and what the future may bring
  • The components of a campaign
  • The market information buyer and seller consumers need to know and where to find it
  • How to structure printed materials to appeal to the four personality types
  • Campaign ideas that will get buyers and sellers excited about working with you and learning more about the information you can offer

Generic information, national information, and information consumers can readily get online just doesn't cut it anymore. Learn how to create an information-rich campaign and your phone and inbox will start pinging!

9:00am to 12:15pm at the beautiful Best Western Hood River Inn - 1108 East Marina Way, Hood River, OR 97031. Includes 3.5 Washington State continuing education credits. For registration, contact Mid-Columbia Association of Realtors® at (541) 387-2364 or midcolumbiarealtors@gmail.com.

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